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Owned By: Alliance Data Systems

Con sus propias palabras

"For more than 15 years, Conversant has been transforming the way that brands reach and talk to consumers, to drive meaningful relationships at incredible scale. Our proprietary tools and systems handle millions of bid requests and transactions that drive billions of dollars in incremental revenue. We store data in petabytes, and we make bid decisions in milliseconds.

Conversant is propelling ad tech to the next level by making digital display, mobile and video ads more personal, relevant and valuable to individuals, across all their devices-anywhere, every day. All while maintaining the highest privacy standards."

Afiliaciones industriales

¿Qué hace esta empresa?

Data Aggregator/Supplier
Collects data from a range of online and sometimes offline sources and provides data to advertisers directly or via exchange.

Data Management Platform
Provider of technology to manage collection, storage, protection, segmentation and use of online data. DMPs are also used to manage users' privacy preferences.

Demand Side Platform
Technology provider that enables advertisers to buy ad inventory from multiple ad exchanges utilizing multiple data suppliers and auction-based bidding.

Provider of advertising services to wireless devices (phones, tablets, etc.), typically through mobile web browsers or mobile applications.

Technology provider enabling advertisers to target an advertisement to a user that has visited their website or interacted with a different advertisement in the past.

¿Qué información recopila esta compañía?

Información recopilada
Anónima: Ad Views, Analytics, Browser Information, Cookie Data , Date/Time, Demographic Data, Hardware/Software Type, Internet Service Provider, Interaction Data , Page Views , Serving Domains

Seudónimos: IP Address, Search History, Location Based Data, Clickstream Data, Device ID

PII: Name , Address, Phone Number, Email Address, PII Collected via 3rd Parties, EU- IP Address, EU- Unique Device ID

Sensitive: Financial Information, Health Information

Uso compartido de datos
Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties., PII data is shared with 3rd parties., Sensitive data is shared with 3rd parties.

Retención de datos
12-18 meses

Uso de datos
Ad Serving, Ad Targeting, Analytics/Measurement, Content Customization, Optimization

Sus opciones

Consideramos que esta compañía facilita o capta objetivos basados en los intereses de terceros.

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Contacto de privacidad

Política de privacidad

Privacy policy:

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